Gemini 3 has only been on the market since November, and in that time it has been lauded as the contender for the AI throne for metrics that matter to business, including:
- Highly relevant and more concise results
- Industry-leading image generation and editing
Google Workspace business users can enjoy all of the benefits of Gemini 3 working in the background without doing anything at all. It just means that anything you ask Gemini to do, it will do it better than it did before - and it will do it better than any competitive product.
Google Solves the Dual-Use ChatGPT Problem
Google has solved the problem of people at your business wanting to use ChatGPT and Gemini by making Gemini a better product than ChatGPT. After Gemini 3’s release, OpenAI lost 6% of its users in a week, mostly to Google. Tech journalists have pitted the two against each other and ChatGPT came up wanting, even with its new release. This has led to a “code red” being declared at OpenAI as the company has seen its share of user traffic fall from 87.2% to 68% in the past year.
Most businesses know that there are security risks in not having a professional ChatGPT license, so what this has led to is companies buying licenses for those who insist on using ChatGPT. Gemini 3 has made this no longer necessary, cutting tech stack costs and driving users back into Google’s ecosystem where they can natively use AI with their regular apps.
By far one of the best advantages of Gemini 3 is its deep integration with Google Workspace Apps such as Docs, Meet, Sheets, and Slides. While CoPilot is similarly integrated with Microsoft 365, its back end is built on the same OpenAI solutions are currently being decimated by Gemini, as well as internal Microsoft AI solutions. If you pit the two against each other, you will notice a marked increase in quality in your Google output, especially when it comes to image generation.
Superior Search Index, Expertise, and Simple UX Underpin Gemini 3’s Success
Google is always going to be several steps ahead of the AI competition for three reasons: its market-leading search index, the superior technical expertise of the people who work at Google, and its brand ethos of always having a simple user experience.
Ultimately, AI-generated results are built on preexisting content, and Google has curated the best search index in the world over the last few decades. Behind that strategy has been making all of its products easy to use, and its superior user experience (UX) has been applied to Gemini by making it readily available in Google apps, making the Gemini app itself simple to use and understand, and introducing Google Workspace Studio so anyone can create their own custom AI agents with just a few clicks.
Nano Banana Pro: Say Goodbye to Stock Photos
Stock photography has been a key part of presentations, social media posts, and anything else where you need visual interest. With Gemini 3, the Gemini app now automatically generates anything you need without any licensing fees or any other charges over and above your Google Workspace subscription.
To use it, just go to gemini.google.com - people are talking about Nano Banana Pro like it's a separate app, but it isn’t. It’s just what Google calls the image generator that is native to Gemini. It’s also the same image generator that you’ll use in Gemini from any Google Workspace app. It saves a significant amount of time previously spent hunting for the right photo.
There were previously issues with hands, faces, and other elements with AI image generators, but Nano Banana Pro seems to have surmounted them to the satisfaction of most users. Even before the upgrade, Gemini produced extremely good images.
Will it go one step further and kill graphics solutions like Adobe and Canva? Not likely. That’s just not the business that Google is in. Instead, third-party solutions will probably partner with Google rather than throwing money away on developing their own AI image generators.
Do you want to power your business with the best AI solution? Get in touch with UpCurve Cloud. We can seamlessly onboard your business with zero downtime as a preferred Google Partner with decades of experience going back to when Google Workspace was G Suite.
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